1 / 3 · Double-barrelled question
True or false?
Revisit the concept ↗Ask better questions
Build a clear questionnaire, from answer formats to pretesting.
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Open-ended question
2 min · Let respondents answer in their own words.Closed-ended question
2 min · Collect answers from predefined choices.Double-barrelled question
2 min · Ask for one answer to two separate judgments.Leading question
2 min · The wording can steer the answer.Questionnaire pretesting
2 min · Check how questions work before launch.Review in three questions.
Review the concepts in this path with short questions. Read the explanation after each answer and revisit a concept if needed.
2 / 3 · Leading question
True or false?
Revisit the concept ↗Positive adjectives in a question can influence responses.
3 / 3 · Questionnaire pretesting
True or false?
Revisit the concept ↗Pretesting only aims to detect spelling mistakes.
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Google Forms3 min read
Show sections based on answers
Show respondents only relevant questions.
Connected concepts in this path: Closed-ended question · Questionnaire pretesting
Microsoft Forms3 min read
Pretest branching
Catch incorrect routing in conditional questions.
Connected concepts in this path: Questionnaire pretesting